Meet the Founders

We're the strategic consulting duo that bridges the gap between founder vision and technical reality.

Marie (Zazueta) Doce's headshot

Marie (Zazueta) Doce

Co-Founder, Hyperfocus AI | Fractional Head of Product for mission-driven startups

Marie helps visionary founders turn big ideas into focused product strategies with clear roadmaps, impactful AI integration, and investor-ready narratives.

For 15+ years, she's built and scaled products across consumer tech, health tech, and enterprise SaaS, from early MVPs to enterprise platforms. At Jasper AI, Mindbody, TripAdvisor, and multiple startups, she shipped products that drove adoption, closed six-figure deals, and secured funding.

Marie specializes in working with mission-driven founders who are inundated by product decisions and ready for clarity. She crafts roadmaps, defines metrics, and integrates AI strategically, so founders can focus on fundraising, growth, and impact.

Henry's headshot

Henry Doce

Co-Founder, Hyperfocus AI | Technical Strategy for Visionary Founders

Henry helps visionary founders understand what they actually built and what it will take to scale it.

After 5 years as an engineer across 4 startups, he kept seeing the same pattern: visionary founders who built something remarkable (with agencies, contractors, or early teams) but weren't sure what they actually had technically. The gap between their bold vision and technical reality was blocking their ability to fundraise, scale, or make confident decisions.

Now he bridges that gap by translating complex technical reality into clear business decisions.

Former mental health counselor turned engineer. Currently helping founders close the gap between vision and technical reality.

Ready to get started? Get your strategic assessment.

Get Strategic Assessment

What people say about working with us

Working with Marie Doce

Fractional Head of Product

quote-icon
"Marie is quite possibly superhuman. She's doing the work of a small team of people while balancing significant changes in product. Her dedication to doing things right has inspired me and made me better."
Esteban Esperanza
Principal Software Engineer, Jasper
quote-icon
"It has been a night and day difference in communication patterns, direction, support, technical product expertise and assistance since she has stepped back into her role. Technical PM leadership is one of the most valuable things a dev team can have."
Rex McArthur
Director of AI/ML, Procurement Sciences
quote-icon
"In such awe and admiration over the work ethic, teamwork, and customer obsession from Marie. She was an incredible lead, keeping our project focused and on-track with high-conviction, confident decision-making."
Brighie Leach
Staff Data Scientist, Jasper
quote-icon
"Marie transformed a concept into some of the most detailed and effective user stories I've ever encountered, all within a very short timeframe. I love showing up to work when I get to work with you everyday."
Dakota Brown
Software Engineering Manager, Jasper
quote-icon
"As a Technical Product Manager, she goes above and beyond, combining customer empathy with strategic vision. Marie excels at turning complex needs into impactful features."
Dan Castillo
Senior Software Engineer, Jasper
quote-icon
"Marie champions the voice of the customer in a way I have never seen and has been instrumental in spearheading game-changing feature developments that truly impact users."
Gabriella Rico
Support Specialist, Goodshuffle
quote-icon
"Marie is a confident and very capable product leader bringing organization, consistent communication, and reassurance to our team in a really short amount of time."
Jessica Pennock
Software Engineer, Jasper
quote-icon
"She is an incredibly hard-working, motivated, and innovative product leader with a talent for product documentation that effectively aligns cross-functional areas of the business to the strategic vision for the product."
Jordan Deamon
Senior Product Manager, imaware
quote-icon
"Marie possesses a remarkable blend of sharp intellect and a truly engaging approach to her work. Her contributions are instrumental in developing solutions that are not only cutting-edge but also remarkably user-centric."
Shayne Adler
Co-Founder, Aetos Data
quote-icon
"Marie created the space for ongoing feedback that will continue to strengthen our partnership with one of our largest clients."
Sherrill Roberts
Senior Director of Customer Success, Jasper

Working with Henry Doce

Product Engineer & Technical Strategist

quote-icon
"His work with my company, both as an engineer and as a strategic consultant, is consistently exceptional; his insights are clear, actionable, and always drive projects forward."
Dustin Hurtt
Founder, DiaDev
quote-icon
"Hard-working Henry is not only an absolute pleasure to work with, but a skilled developer and efficient problem solver."
Arthur Pinault
UX/UI Designer, Carnival Cruise Line
quote-icon
"Henry is a joy to work with. He is eager to learn new skills on the job and hone his craft. He's a hard worker and takes care to make sure all details are taken care of."
Austin Theriot
Senior Software Engineer, Ginger Labs

Why We Started Hyperfocus AI

We kept seeing the same pattern: brilliant founders with great ideas whose stories were getting ahead of their execution.

Through our combined experience in product leadership and startup engineering, we recognized that many founders struggle with the gap between what they want to build and what they actually have.

Some founders needed strategic clarity to turn vision into actionable roadmaps. Others needed technical confidence to understand what they’d actually built and whether it could scale. Most needed both.

So we combined Marie’s strategic product leadership with Henry’s technical translation expertise. We exist to help visionary founders bridge the gap between vision and reality because we’re doing it ourselves every day.